HI, I'M REGAN.
Arms Of Persephone started with me in my apartment kitchen, using safety scissors to cut and arrange grocery store blooms. A lifelong writer and performer, I'd hit a stage of burnout creatively and found solace in the simple practice of taking what the Earth gave me and using in to tell a story with color, texture, and shape. Soon, I was being asked to design arrangements for others--in seasons of joy, and mourning, romance, and sickness, for holidays, birthdays, weddings. I fell in love with the process of turning each client's story into its own floral arrangement and event atmosphere, and Arms Of Persephone as she is known today was born.
My design and business philosophy mainly revolves around Seasonality--that there is
"A time to be born and a time to die.
A time to plant and a time to harvest.
A time to kill and a time to heal.
A time to tear down and a time to build up.
A time to cry and a time to laugh.
A time to grieve and a time to dance." (Eccl. 3)
and that every person who comes in contact with Arms Of Persephone is met in the season they're in. Persephone, the greek goddess of the Spring, had her own myth revolving around the changing of the seasons--transitioning between light and darkness, intimacy and isolation, life and death. In her figurative arms, you'll find bundles of flowers, but also a reverence for that change. Flowers are a constant reminder of the changing of the seasons, when and how they appear can signal different times of year, and they are what tie AoP's mission to our praxis. My hope for Arms Of Persephone is that the communities it affects are affected positively, that the seasons they are in are not ignored but embraced, and that we are able to capture that feeling by tethering our clientele to the seasons of the Earth with flowers.